When you are employed you ALWAYS have someone who is your customer. Ultimately though it is the group of people who puts money into a business so that you as an employee can be paid.
When you’re preparing for a job interview think about who your customer will be for the position you are applying for and how you can actively demonstrate your capacity to serve them and help them solve their problems. Do you even have contact with a group of people who could be potential customers for your employer to be – how powerful would that be in an interview?
Here’s a little piece of prose from Mahatma Gandhi on the importance of a customer, it’s good to keep in mind.
Who is a Customer?
- A Customer is the most important person whether he comes in person, writes to us or telephones.
- A Customer is not dependent on us, we depend up on him for our living
- A Customer is not an interruption to our work, he is the purpose of it. He is doing us a favour by giving us the opportunity to serve him.
- A Customer is not someone with whom to argue or match our wits. No one has ever won an argument with a customer.
- A Customer is a person who comes to use because he needs certain goods. It is our gob to provide them in a way profitable to him and to ourselves.
- A Customer is not a cold statistic, he is a flesh-and-blood human being with emotions and prejudices like our own.
- A Customer is the most important person in this firm, for without him there would be no business.
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