There are a couple of free hosting providers that are reasonably reliable and user friendly, the most well-known being Blogger and Wordpress, which are good for social activities, family albums or personal biographies. However if you intend to establish a web based business, then you should certainly invest in your own URL and a paid hosting account with a reputable company.
When you have a domain name that includes either your name or the name of your business, it is just like having a sign over the door of your store, inviting passers by to come inside. Your web address is your brand and you need to promote it any way you can.
Your hosting company will let you create a number of sub domains, unlimited POP3 email accounts with SMTP and unlimited MySQL databases. You will be able to publish your own squeeze pages, banners and numerous sales pages that you can completely control. All of your business email may be posted and received through your hosting service's email platform, which will have an impact on your customers and promote your business enterprise.
Granted, there are occasions when it is sensible to use a Gmail or any other independently hosted email service, but for business you should have your own website address and hosted email application. This makes you appear to be more professional and provides you with a variety of possibilities, such as creating aliases, multiple email addresses and most importantly, you will not have to depend on any free email service.
At this point you will need to get an Outlook email client to enable you to manage all of your email accounts by automatically checking them, collecting any emails and sorting them into their individual folders.
Owning your own domain and email service shows that you are sincere and focused on establishing a trustworthy business and that is the message that you ought to be sending to your potential customers regarding your business.
A domain name costs less than ten dollars per annum and reliable hosting can be had for four dollars a month, so for around $4 per month, you will get total control over your online resources.
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